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Fischoff's areas of research included age differences in favorite movie monsters, scariest films, all-time favorite movies, gender, age, and race differences in film preferences (Gone With The Wind was not a favorite of Blacks), gender biases in film casting (going strong, even with women), and films at which people took ethnic offense (White males were most offended by the film White Men Can't Jump; American Me for Hispanics; Boyz n' the Hood for Blacks and Rush Hour for Asians). He helped found the first doctoral program in media psychology, at the Fielding University (formerly Fielding Graduate Institute) in Santa Barbara and created media psychology courses for Walden University.
Dr. Fischoff is a member of the Writers Guild of America (WGAw), an award winning screenwriter and a consultant on psychological issues to both the film and television industries. He has written numerous articles and book chapters in the areas of social, clinical, and media psychology and is a Fellow in Division 46 (Media) of the American Psychological Association. He was the Media Psychology division's founding President.
Dr. Fischoff has appeared on numerous radio and televisions shows world wide and is frequently interviewed for major (and less major) news and entertainment print media. He regularly writes reviews of books and films for the APA journal, PsycCRITIQUES, and for popular magazines. For Psychology Today (PT), he wrote celebrity interviews with filmmakers like Oliver Stone and Clint Eastwood, and wrote a "confessional" article on his experiences as a tabloid talk show psychologist. For the past 2 years Fischoff has written the blog, The Media Zone, for PT and has been active in local and regional politics.
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